It’s a strategy every top blogger tells you to pursue: Contact successful bloggers and ask them for a guest post, link, or interview. But blogger outreach isn’t quite that simple.
Now that every blogger is constantly hit up with requests, you’ll have to be a bit more sophisticated than shooting them an email that is essentially just, “Hi total stranger, would you do me a favor and help build my blog career?”
To help you avoid wasted time on blogger outreach that goes nowhere, I’ve pulled together three recent examples of outreach gone terribly wrong in pitches I received. There’s also one terrific example of outreach done right.
Wondering what basic mistakes to avoid? Read on:
EDITOR’S NOTE: Ever wonder what the secret sauce is to writing a guest post pitch that gets accepted? This was a popular topic on my blog five years ago, and it still is. Study these examples to learn how to pitch a guest post and land an assignment. Enjoy! –Carol.
A few weeks back, I talked about bad guest post pitches I’ve received, and outlined some of the elements of a good one.
One writer asked if I would show some examples of pitches that were accepted here — so here are three.
One needed a little back-and-forth and refining before it was accepted, as you’ll see.
I also noticed that each of these pitches had weaknesses to them, too. Guest post pitches don’t have to be perfect — but they do have to convey that you have a strong, unique idea, know how to execute it, and have some experience in freelance writing.
The idea also needs to be something I haven’t written about before, and probably wouldn’t have thought to do otherwise.
Want to learn how to write an effective guest post pitch? Here’s what you need to know.
Are you looking to find some great-paying blogging clients? Join the club! Business blogging is one of the best entry-level types of writing to get you started as a freelancer. When I got back into freelancing in late 2005, paid blog writing caught my eye right away.
As someone coming off 12 years as a staff-writing journalist, I was fascinated by the breezy, casual, short blog-post format. So I dove in.
Soon I was earning quite a lot blogging for clients. I documented what I was doing, and the post How I Make $5,000 a Month as a Paid Blogger became one of the all-time most popular posts here at Make a Living Writing.
Recently, I got to wondering what I’d do if I wanted that level of monthly income from blog writing clients now.
My approach would be completely different, because the world of blogging has changed so much. Also, the way I did it a decade ago was a recipe for burnout. I had to churn out nearly 60 blog posts per month to make that money! That’s not sustainable.
Here are the strategies I recommend now, for becoming a well-paid freelance blogger:
Here’s something I hear a lot: “I’ve got a blog, but nothing’s happening. I’d love to diversify my income and lessen my reliance on freelance clients. What am I missing? Can you tell me how to make money blogging?”
Over the years, I’ve shared a lot of my own blogging journey, as I grew this blog into the platform for a thriving online business.
But as the blog got bigger, it’s gotten harder to quickly find my best earn-from-blogging tips.
As a coach dedicated to helping writers find financial freedom, I think helping writers develop their own income streams is super-important.
The answer? I’ve created a special page that pulls together all my best information, blog posts, and resources in one handy spot.
Introducing: How to Make Money Blogging Central
I’ve combed through the 900+ posts on here, and created a headquarters for all my best information on how to make your blog earn.
If you’re here learning how to make a living as a writer, you’ve probably already got your writing skills down.
But even the most skilled writers can struggle with the design side of their blog.
Internet users are bombarded with information, and each mental transaction taking a toll on their brainpower. Presenting content so it requires minimal effort from your audience is not just considerate–it also improves your chances that reader will subscribe and return.
What common design errors drive your blog readers away? From my experience as a user-experience expert and Web designer, these are my top five: