Maybe it’s your first client meeting ever, and you’re petrified that you don’t know what to say. And you’ll come across like a dummy.
Or maybe you’ve taken scores of client meetings as a freelance writer — but you keep shooting blanks, and walking away without an assignment.
If you’re an experienced freelance writer, perhaps you’ve left too many first client meetings with the sneaky feeling that you’ve just been milked for an hour of free consulting. You could have charged hundreds for the advice, but you just gave it away, in hopes of impressing your prospect — and still didn’t get the gig.
If you’re any of these writers, I’ve got a piece of advice that’s going to save you time and help you land more clients.
You see, there’s a balance you need to strike in first client meetings between impressing the prospect that you’re smart, and being too helpful. So helpful that they get all the info they need in the meeting, and don’t have to hire you.
How can you impress clients fast, without giving away all your secrets? Here’s my approach:
I wasn’t always a freelance writer. In fact, I used to be a brainy corporate accountant who made a six-figure income. But I wanted out in a bad way. And I made up my mind that I could earn a decent living by booking well-paying freelance writing jobs.
Here’s how it all went down. I raided my 401(k), a very un-CPA-like thing to do, bought a townhouse, renovated it and flipped it. Pretty smart, right? But I still needed freelance writing jobs lined up before I could quit my day job. And not the content-mill kind.
So I joined the Freelance Writers Den and went through the bootcamp, “Learn to Write White Papers,” by Steve Slaunwhite. That was my light-bulb moment. Writing white papers was the perfect match for my skills and goals to get freelance writing jobs that paid pro rates. Without hesitation, I named my new business and launched my site, “Savvy White Papers.”
With that done I busted my butt until I had a $250/hr contract in my hand and a check in the bank. Want to know how to land freelance writing jobs that pay top dollar? Here’s how I did it: