Are you struggling to find well-paying freelance work and good clients?
Maybe you’re panning for a nugget of gold on a bidding site for writers. Or you’re chipping away in the content mills hoping to find better-paying freelance work. Maybe you’ll strike it rich.
Prospecting this way usually ends up being a huge waste of time. You’ll get a bite. And then discover you’re negotiating with bottom-feeders who want to pay 90 percent less than your asking rates for freelance work.
If that sounds anything like your prospecting experience as a freelance writer, I’ve been there. But it doesn’t have to be that way. You can change the way you look for clients.
Identifying and vetting prospects is one of the most important things you need to do as a freelance writer. You need quality clients who respect your skills and pay well. Right?
Want to learn how to find better-quality prospects in less time? When I started using this prospecting strategy, I booked $4,000 in revenue in just six weeks. Pick up your tools and follow me.
Bad freelance writing jobs. It’s a problem I’ve heard from other writers ever since I started this blog and first wrote this post. But it doesn’t have to be that way. Here’s the antidote. Enjoy! —Carol.
Nearly every freelance writer I’ve ever met has had some bad freelance writing jobs.
And for some freelancers, it’s practically a chronic disease fraught with some of the worse offenders:
You know the types:
- The control freak who wants to instant-message you 24/7.
- The dreamer who wants the moon, but doesn’t have time to tell you how to fly there and get it for them.
- The dysfunctional nutjob who doesn’t really know *what* they want…until they see what you wrote. Then they know, that’s not it.
- The fly-by-night who disappears with your final payment.
- Last but certainly not least, the super-low payer.
If you’re sick of bad freelance writing jobs, sick-in-the-head clients, and pay rates that make it hard to breathe, here’s the antidote:
When I first started out as a freelance content writer, I almost didn’t make it. My lack of freelance marketing focus was largely to blame.
But there were other reasons I nearly starved, too.
I quit my day job before I had steady clients. My portfolio was slim. And my savings? Ahem, what savings?
I also had bad habits. I squandered way too much of my time on freelance marketing strategies that didn’t work. If you’re nodding your head, I totally understand.
Fortunately, I realized that if I was going to survive, I needed a better freelance marketing menu of strategies to find clients that were already hungry and ready to hire me.
Worried about how you’re going to find great clients? I know I was.
To turn my freelance marketing famine around, I had to figure out better ways to reach out and make connections. These four tactics will help you find clients eager to throw you some work:
If you missed the big news this past week: The Huffington Post (now officially known as HuffPo) ended its free-contributor channel, which had over 100,000 participating writers. Many writers online have bemoaned the death of free HuffPo posts, but I have a different reaction.
The end of unpaid HuffPo articles is part of a trend we’ll likely see more of this year — and I think it’s a good thing.
Yes, a tiny handful of writers seemed to get good clients through their unpaid HuffPo bylines, though the value of HuffPo exposure declined over time.
And quite a few writers were earning good money ghostwriting free HuffPo posts for thought leader/speaker/CEO types who didn’t have time to write their own authority-building pieces. So it wasn’t all bad.
But in the main, hordes of writers writing for free isn’t good.
Whether you’re happy or sad about the end of free HuffPo content, it’s important to understand what this change signifies in the marketplace. There are plenty of ways writers can benefit from these changing tides.
Here are seven key action items for freelance writers as the free HuffPo contributor channel fades away: