Are solopreneurs good clients for freelance writing jobs?
If you’re shaking your head (no), I get it. There’s no shortage of one-person business owners out there who are barely scraping by.
Is the person selling widgets to their family and friends a good source for freelance writing jobs, referrals, or a potential client that will pay professional rates. Probably not.
Then there’s the solopreneur who says they’re starting their business on a shoestring…in their parent’s basement…with no money. Not a good prospect for freelance writing jobs either.
But that doesn’t mean you should cross solopreneurs off your potential client list.
Solopreneurs can be great clients. I earned about $15,000 last year writing for solopreneurs, which represents about one-fifth of my total income.
In fact, the right soloprenuer client can be a dream to work with, compared to a larger company with a staff of employees, bigger budget for freelance work, and bureaucracy that slows everything down.
So what’s the secret sauce to finding solopreneur clients that will pay you pro rates for freelance writing jobs? Here’s what you need to know:
Are you sick of slaving away on bid sites for anonymous clients, no bylines, barely making any money? Wondering if better writing jobs are even out there?
If you’re feeling stuck and think your goal for freelance success is just a fool’s game, you’re not alone.
Believe me, I know what it’s like.
I worked my tail off on bid sites for $1 per 500-word article my first year of freelancing. You read that right…One…Measly…Dollar…Per…Article. I earned a whopping $2K for the whole year.
The crazy thing: I thought I was doing well. In reality, I was clueless.
So if you think bid sites are your ticket for freelance success, please, for the love of all that is Holy, get that idea out of your head.
Want to learn how to ditch bidding sites for better paying writing jobs? Here’s how:
It’s that time of year when people go nuts about getting into shape. So how are your freelance marketing muscles?
Scrawny? A little weak? Barely strong enough to lift the bar?
If you’ve lost hours to composing emails for target clients, but still find yourself with no paying work, there’s a better way.
Your freelance marketing efforts may need to be put through a workout to help you learn basic skills to pitch clients and land assignments.
I know I needed some training to strengthen my freelance marketing muscles.
As a newbie writer in the health and fitness niche, it would take me a week to churn out two letters of introduction to pitch potential clients.
To survive, I developed a way to streamline the pitching process, increase productivity, and start filling up the calendar with paying clients.
Ready to whip your pitch skills into shape?
I’ve noticed something about my freelance work and writing income. It often goes to crap in January.
Does this happen to you?
One day you’ve got a steady stream of freelance work. And the next, you’re focused on making the holiday meal, hosting a party, buying gifts, or making travel plans.
But that’s not the real reason the first month of the year is often a loser.
My theory: Income sucks in January because marketing tends to slack off in December.
After all, it’s the holidays! Everyone’s on vacation. Editors are out. You’re busy with family. The next thing you know, it’s January 3. And there you are in the office, looking at an empty assignment calendar.
When you’re trying to earn big from freelance work, having a “down” month is a problem.
But it doesn’t have to be that way. If you do it right, you can still enjoy the holidays and take time off. Here’s how to keep freelance work and income flowing well into January: