prospecting

5 Prospecting Steps to Scoop Up Well-Paid Freelance Work

Prospecting for Well-Paid Freelance Work. Makealivingwriting.com

Are you struggling to find well-paying freelance work and good clients?

Maybe you’re panning for a nugget of gold on a bidding site for writers. Or you’re chipping away in the content mills hoping to find better-paying freelance work. Maybe you’ll strike it rich.

Prospecting this way usually ends up being a huge waste of time. You’ll get a bite. And then discover you’re negotiating with bottom-feeders who want to pay 90 percent less than your asking rates for freelance work.

If that sounds anything like your prospecting experience as a freelance writer, I’ve been there. But it doesn’t have to be that way. You can change the way you look for clients.

Identifying and vetting prospects is one of the most important things you need to do as a freelance writer. You need quality clients who respect your skills and pay well. Right?

Want to learn how to find better-quality prospects in less time? When I started using this prospecting strategy, I booked $4,000 in revenue in just six weeks. Pick up your tools and follow me.

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The Stupidly Simple Way for Freelancers to Get Referrals

The Freelancer's Stupidly Simple Way to Get Referrals. Makealivingwriting.com

If you’re trying to get referrals to book more freelance writing work with little success, you might be going about it all wrong.

Yes, asking your existing contacts for referrals works.

So do testimonials, guest posting, volunteering, in-person networking, email marketing, and building your online presence. These are proven marketing activities that can help you get referrals.

But there’s an easier and stupidly simple way to get referrals that I’ve been using since I started freelancing a couple of years ago.

It takes very little time, costs little to no money, and can pay dividends far greater than a postage stamp or a few minutes of your time.

I’ve landed magazine assignments, writing gigs, and other types of freelance work with this strategy. And so can you.

Want to learn how to get referrals, more assignments, and be the first person someone thinks of when they need a writer?

Let me show you how easy it is to use this stupidly simple strategy to get referrals.

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Freelance Marketing: 40 Ways to Get More Writing Gigs

40 ways to market your writing. Makealivingwriting.com

If your client work has all but dried up, or you’re trying to jump start your writing career, take a look at your freelance marketing efforts.

Maybe you’re not doing enough marketing. That’s the elephant in the room for many of the freelance writers I’ve coached over the years.

Or maybe the marketing you are doing isn’t working. Then what?

Don’t get caught in shiny-objects syndrome, jumping  from one strategy to the next.

Instead, be more strategic about how you market your writing. New ways to reach clients keep emerging, so keep an open mind.

Take a look at this list of 40 ways to market your writing we developed with the help of veteran freelancer Anne Wayman.

Then get to work. The more freelance marketing you do, the more likely you’re going to move up and earn more.

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Direct Mail is Not Dead: How One Writer Landed a $5,000 Contract

Direct mail strategies to land freelance clients. Makealivingwriting.com

No one uses direct mail to market anymore. Email marketing is the way to go, right?

I don’t think so. When I was working my day job in the marketing department of a credit union, I wrote a fair number of direct mail pieces to sell financial products to current potential members. Since going freelance, I realized I kind of missed writing those letters.

Email marketing is ubiquitous these days, so sending a direct mail pitch sets you apart.

And, when it’s not a bill, people like getting mail. Direct mail gets opened more often than email. People spend much more time reading a mail piece. And even millennials say direct mail influences their purchases.

So I decided to put my old-school direct mail marketing skills back to work and create my own campaign to find freelance writing clients. And it worked amazingly well.

Here’s how I did it:

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LinkedIn ProFinder for Freelancers: Will It Help You Find Clients?

Can LinkedIn ProFinder Help You Find Freelance Work? Makealivingwriting.com

When you’re trying to book yourself solid, marketing to get more leads should be your priority. Ever heard of LinkedIn ProFinder?

It’s a tool you can use with your LinkedIn profile to get leads, bid on projects, and potentially land long-term clients.

Sounds good, right? After all, LinkedIn has 433 million users. And it’s a social media platform that’s defined itself as a place for business professionals.

LinkedIn ProFinder launched in 2015 as way to help users find talent and land freelance work. Over the last two years, it’s been widely used by business professionals in many industries. And it’s also gone through a series of changes. Now you’re probably wondering…

Does LinkedIn ProFinder work?

Let’s state the obvious, first. LinkedIn ProFinder is one of many marketing strategies you can use to find clients.

Letters of introduction, query letters, in-person networking, social media marketing, and even cold calling, for example, still work.

If you want to move up, earn more, and make a full-time living as a freelancer, you’ll need to spend a chunk of time marketing consistently.

Want to know if LinkedIn ProFinder can help you land more freelance clients? Here’s what you need to know:

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