Ready to prepare for a great year of freelance writing? It’s time for my annual freelance forecast, with all-new predictions on the trends that smart writers will capitalize on in the coming year.
I feel pretty good about how my 2017 predictions worked out. But this year, I decided to take it up a level. I asked all the savvy observers of the freelance scene I know to weigh in with their predictions, too.
What new trends are growing? What will pay well and what will be a bust? Read on to learn what freelancers will we see more and less of in 2018.
I thought I had the whole freelance marketing thing down.
Send out queries and LOIs? Yup.
Maintain a basic writer’s website to point prospects to? Definitely.
Fumble around with Skype for a client meeting? Got it.
Make video to grow my freelance business? No way.
Why? It’s too hard. I don’t know anything about video editing. And it will cost too much to pay someone else to do it.
But video is a powerful marketing tool.
In a recent Forbes report, 75 percent of business executives said they watch work-related videos weekly. An estimated 54 percent of senior executives share videos with their team. And industry analysts estimate that 96 percent of businesses use video for online marketing, sales, and communication.
So I decided it was time to make my own marketing video to attract freelance clients.
Here’s how I did it.
If you think there are no great-paying freelance writing gigs out there anymore and it’s all $5 blog posts, I’m here to spread some sunshine.
I have the advantage of chatting with hundreds of freelance writers on a regular basis in Freelance Writers Den. That’s allowed me to get a strong sense of what the trends are, and where writers are finding opportunities.
I’m hearing more and more reports of rising rates in some specific writing niches, and of growing demand for some emerging assignments.
If you’re hoping to up your game and find great-paying freelance writing gigs this year, check out my list of a dozen top niches.
All of these niches have two things in common, so let me call out those two key items first:
Earlier this week, I discussed 11 ways to market your writing services. In this post, we’ll delve into 10 more marketing methods, this time using social media and the Internet. 1. Use LinkedIn. If you subscribe to one of the…