Do you love traditional freelance journalism but struggle to earn a living? Brand journalism might be a perfect fit for you.
By writing content for companies, you can put your great storytelling skills to work in a growing, lucrative market.
Brands have the budgets and the motivation to pay good writers what they’re worth.
But how do you find brand journalism gigs? And once you do, what’s the secret to carving out a niche, landing repeat business, and making more money as a freelancer?
There’s a few key ingredients to success in brand journalism. And once you know the basic recipe, you’ll be able to create your own blend of skills and marketing strategies to land brand journalism gigs, move up and earn more.
Want to know how it’s done? We recently caught up with two experts in brand journalism to show you how:
What’s your game plan as a freelance writer for unexpected events and expenses? Do you have an emergency fund?
Imagine buying same-day international plane tickets to flee political violence with a toddler. It happened to me while I was freelancing in Nicaragua. And those tickets were expensive.
What about an unexpected medical bill? Could you take time off if a family member got seriously ill…or if you were ill yourself?
If your house burned down, could you put yourself up in a hotel and restock your toiletries, underwear, clothes, and food before an insurance payout?
Most people don’t like to think about all the possibilities that could turn an ordinary day of freelancing into a need for fast cash. But it’s bound to happen.
And when it does, being prepared can make all the difference between being stressed out and desperate or nothing more than a minor bump in the road called life.
Here’s how I built an emergency fund as a freelance writer:
Want to write a guest post for Make a Living Writing?
Now’s your chance to land an assignment. It’s open pitch week around here.
Got something to say or advice to share about the business and craft of freelance writing?
Maybe you’ve had a breakthrough in your business, mastered a new marketing technique to generate leads, or learned to leverage social media to connect with prospects and clients.
Or maybe an epic freelance fail, bad-news client, or claw-your-way-out-of-the-content-mills experience taught you a few things that might help a fellow freelancer.
If you’re a mid-career freelance writer or even if you’re just starting out, there’s a good chance you have some insight, perspective, tip, or technique that can help someone else…make a living writing.
Got some ideas for a guest post brewing now? Good.
Here’s the crazy thing about Open Pitch Week. A lot of guest posts pitches that writers send get deleted because they miss the mark, and some just totally suck. But it doesn’t have to be that way.
Here’s how to land a guest post assignment for Make a Living Writing:
Ever wonder what the secret is to writing copy that sizzles?
You know, the kind of content that turns that one-off assignment into a long-term client.
When you take on a copywriting assignment, you have to connect with your client’s target market. Get this right, and you’ll be a lot more likely to convert readers into subscribers, and subscribers into buyers.
Think of it like grilling the perfect burger with just the right amount of seasoning and cooking time. Do it right, and your clients will be satisfied, and their audience will be hungry for more.
So what’s the secret sauce to writing copy that sizzles?
It starts before you write a single word. The prep-work you put in to serve your clients tasty copy can make all the difference between bland and boring or mouth-watering and delicious.
Want to learn how to write copy that sizzles? Here are six ways to crush your next copywriting assignment:
Want to make money writing about business and entrepreneurship?
It’s a hot niche where you’ll find industry moguls, start-ups, and innovators hustling to make their mark, generate revenue, and build a brand. (And that’s a good thing if you’re a freelance writer.)
Right now, Amazon-style success is what a lot of businesses and entrepreneurs are trying to replicate in their own niche.
From the solopreneur to corporate CEO, they’re interested in the day-to-day stuff about how to run a business more efficiently, manage people, improve product development and customer service, and establish a business model that will be profitable for the long term.
If you want to make money writing about business and entrepreneurship, there’s no shortage of sites that will pay you to write about it. Here are 15 sites that pay writers $50 to $500 per assignment, and cover a wide range of topics in this niche.
If you want to make money writing for one of these sites, study the guidelines, get familiar with the site and its target audience, and start pitching:
Want to be your own boss and make a living writing?
If you’ve got solid writing skills and even a little marketing savvy, you’re already ahead of the game.
But there’s more to freelance writing and running your own business than being a great writer and smart marketer.
For a lot of writers, it’s the how-to-run-a-business stuff that makes you go cross-eyed, causes your palms to sweat, or ignites a firestorm of anxiety and self-doubt. Sound familiar?
You might be a great writer, but how much do you know about attorneys, taxes, business licenses, and insurance?
It’s a rhetorical question. But if you’re already feeling a knot forming in the pit of your stomach, there’s a good chance you could benefit from a little help to be your own boss.
Fortunately, help is available. And if you know where to look it’s free or available at a low-cost to help you build your freelance writing business, move up and earn more.
Want to be your own boss? Check out these free business resources for writers: