2016 Forecast: Top 12 Great-Paying Freelance Writing Gigs

Great Paying Freelance Writing Gigs for 2016. Makealivingwriting.com

If you think there are no great-paying freelance writing gigs out there anymore and it’s all $5 blog posts, I’m here to spread some sunshine.

I have the advantage of chatting with hundreds of freelance writers on a regular basis in Freelance Writers Den. That’s allowed me to get a strong sense of what the trends are, and where writers are finding opportunities.

I’m hearing more and more reports of rising rates in some specific writing niches, and of growing demand for some emerging assignments.

If you’re hoping to up your game and find great-paying freelance writing gigs this year, check out my list of a dozen top niches.

All of these niches have two things in common, so let me call out those two key items first:

 

Look for complex topics

This one cuts across all the categories below. If you want to earn well, stop writing about parenting/travel/yourself/pets/books and all the other things everyone on earth can easily write about, and tackle difficult topics few writers can manage.

That continues to be where all the money is. If you can write about surety bonds, advanced washing machine technology, trends in shower-curtain materials, new energy efficiency technology, that sort of thing? You can name your price.

Bigger is better

Most starving writers I know write for solopreneurs, local publications, small nonprofits, or local small businesses in their town.

Want to earn more? You need to start pitching bigger clients who have bigger budgets. Yes, I know you’re scared. But writing for bigger clients is actually easier and more fun. Successful enterprises tend to be less dysfunctional, better planners, and more focused — and they’ve got experience working with freelancers that can make your job easier.

Start going after bigger fish to bring home bigger paychecks.

Now that I’ve got you thinking niche topics and bigger prospects, what types of writing are set to earn well this year? Here are my predictions (in no particular order), and a break-in tip for how to get going in each market:

1. Case studies

Wherever companies sell a complex product or service, they need customer success stories to help describe why their solution is the best one in the marketplace.

I’ve seen writers get $1,000 for their first paid case study, after writing a single sample.

Break-in Tip: Nonprofits and small businesses would always love to have case studies, but can’t afford to hire a writer — volunteer to do one to get a sample.

2. White papers

Anywhere you find a business with a complex product or service they sell to other businesses, there are white papers. A study conducted by The Content Marketing Institute and MarketingProfs reported 68 percent of B2B marketers used white papers last year.

If you’re not familiar with this format, which often runs 5-10 pages or more, it’s worth learning how white papers give buyers useful info while positioning the sponsoring business as the go-to source for a particular solution. Rates range from $.50 a word to $500 a page and up. (Steve Slaunwhite taught a nifty bootcamp we’ve got stashed in Freelance Writers Den on this topic.)

Break-In Tip: Look for tech startups that couldn’t afford a pro, and propose a brief white paper to help them gain visibility. Then, you’re set with a white paper sample.

3. Longform blogging 

Have you noticed blog posts are getting longer and more detailed? Yes, marketers have learned Google hates short posts, and rewards sites that have more in-depth information.

Fortunately, that means a great opportunity for writers to earn more in blogging, as blog posts increasingly become more like articles.

The secret of good longform blogging is not to simply take longer to say the same thing (which I’m seeing a lot of). Great long posts are packed with useful information, and often use screenshots, infographics, fresh interviews, and unique research. I’m seeing $200-$400 and more for these, and I believe we’ll see many more markets up their game in the coming year.

My biggest blogging prediction for 2016 is that it’s the year that recycling stuff you found on other sites will simply no longer cut it. To win these clients, start digging for the new angle that will get their blog noticed.

Break-In Tip: You can write a longform blog post on your own blog or as a guest post to show what you’ve got.

4. Brand journalism

What smells like a sophisticated, online magazine but is run by a company — and pays like copywriting? Brand journalism projects. These articles are usually overseen by an experienced editor, and you report the story like you would for any magazine or newspaper. The catch is the ezine content is there to get the brand name in front of consumers.

I’ve earned $2,000 an article writing these, and was able to pitch my own topics and write some fun stories.

Break-In Tip: Watch for brands that feature article-quality content. Many blue-chip brands are into this — I’ve worked on projects for SunTrust Bank, Dun & Bradstreet, American Express, and was recently approached by Intuit.

You may need to sleuth a little, because many outsource the editorial management to an agency. Try searching on LinkedIn or Twitter to see who’s connected to their content project, and reach out.

5. Annual reports

Along with their cousin the corporate social responsibility report, annual reports continue to be fat projects that can pay $5,000-$10,000. I’ve seen annual reports that easily top 100 pages — and if they like your work, this can be a nice repeat gig, every year.

More and more companies are feeling the need to do social responsibility reports to document their sustainability, human rights record, and more, particularly at public companies, so this is a growing niche.

Break-In Tip: Small nonprofits need annual reports, too — volunteer and claim a sample.

6. Big national consumer magazines

Reports of the demise of print have been widely exaggerated. Yes, there’s a lot of change going on, but some magazines are still going great guns and paying over $1 a word. I did a 1,200-word feature assignment this summer that paid $2,800 plus every dime of my travel expenses, for instance.

New magazines also continue to be born, though fewer than in the past — there were nearly 100 launches last year, and closures slowed — and new pubs are often more open to new writers than established rags. Crack that Writer’s Market online, dial their search tool up to five dollar signs (signifying highest paying markets), and see who you could pitch!

Break-In Tip: Start with those newer magazines, or your local ones, but don’t get stuck there. Keep pitching up to the next rung — and if you’re not getting responses, learn more about how to write queries and perfect your pitch.

7. Trade publications

These low-glamour industry-news pubs don’t get pitched a lot, and are usually desperate to find someone who can help pharmacists, restaurant operators, or convenience store owners wring another dollar of profit from their business.

As a result, pay tends to be good — $.30-$.50 a word at the low end, up to $1 a word or so. Trade pubs have survived the magazine fallout fairly well, as each has a niche audience advertisers who sell into that industry are dying to reach.

Go to tradepub.com and browse for topics you know or are interested in, scan some issues, and write a strong introduction letter that plays up your knowledge of the sector.

Break-In Tip: Play on your life experience here. Used to be a lawyer? Try one of the state lawyer magazines put out by the state Bar Association. This is a real use-what-you-know situation.

8. Video scripts

You’ve probably noticed that video is booming, from internal company announcements to welcome videos on blogs to video sales letters. It’s a great opportunity for you former TV and radio journalists, playwrights, screenwriters, and anyone else who writes for aural media to cash in.

Break in tip: Make a video for your website that shows your writing skill, or perhaps find a nonprofit that needs to promote one of their programs, write a script, and collaborate with a videographer.

9. Web content

If you can write an online sales page that gets your clients more revenue, you will earn well. I know writers who charge $2,000 for a long sales page.

But if salesy stuff isn’t for you, no worries — there’s plenty of earning opportunity in other static Web content.

Some of the best projects out there are revamps of big websites with 35-100 informational Web pages or more. I once worked on one of these projects for well over two years, billing $2,000 a month and up, every month.

As online presence becomes ever more important for companies, and changes like mobile require rethinking, I expect to see steady demand for Web content writing and rewriting. Remember my caveat about complex information — things like writing up hotel descriptions continue to pay poorly, but if you need to explain something like insurance consulting services or environmental engineering projects, pay should be at professional rates (at least $100 a page for under 300 words of copy, $300 and more for longer pages).

Break-In Tip: Finding starter clients for your Web content writing services is like shooting fish in a barrel. Get a list of prospects together in a particular industry, and then take a look at their websites. Contact the ones that look dated or lack basic info like a strong About page, team bios, or testimonials.

10. Marketing emails

All those people who predicted email would die are looking dumb about now, because email marketing continues to be one of the top ways blogs and brands reach customers and sell products and services.

Maybe at some point they’ll project these messages straight into our brains, but for now, building an email list and sending marketing emails continues to be a key marketing strategy. As with writing online sales pages, if your writing is connected directly to sales, you are golden.

I know writers getting $250 per email and more for autoresponder sequences or marketing campaigns.

Break-In Tip: Subscribe to a bunch of email newsletters in niches that interest you. Watch for brands where news turns up only sporadically, or sales angles seem weak — then reach out and offer to help.

11. Book ghosting for CEOs

Forget the regular folks who’re hoping you’ll write their life story, or the people advertising on Craigslist that they want an e-book written for $200. There’s real money in ghostwriting for busy, successful CEOs, coaches, motivational speakers, and other thought leaders.

I auditioned in the past year for several projects in the $15,000-$35,000 range, and $50,000 is not uncommon. If anything, the drumbeat of marketers telling thought leaders they need to build their authority by putting out a book under their byline is only growing — which means the audience that might pay well for a book is, too.

Break-in tip: Write an e-book yourself, so you’ve got a sample! Then start networking and connecting with the kind of coaches/CEOs who might do a major book.

12. Online Courses / E-Learning

This niche is huge — $107 billion globally, plus another $50 billion in self-paced e-learning courses, according to an elearningIndustry.com report. And talk about a global opportunity in every language — the three fastest-growing country markets for online education are India, China, and Malaysia. Much of this work is done by agencies or freelanced directly to writers and designers.

We’re not just talking online, universities, either — most clients are major corporations with the budgets to pay handsomely. From how to fill out your time sheet on up, companies are saving money and (wo)man-hours by turning trainings into online modules.

There’s a bottom line that putting training online instead of teaching it in person saves travel expenses for companies, standardizes learning, and creates convenience for learners. Interactivity is making online ed ever more efficient and valuable. Online ed is going to keep growing, as more companies discover the benefits — estimated growth is over 9 percent annually.

The opportunity for freelance writers in this niche, as He-Who-Must-Not-Be-Named would say, is huuuge.

Break-In Tip: There are a few moving parts to getting into this niche — but it’s easier to get started than you might think. If you’re interested, it’s worth taking the time to find out more about writing for e-learning.

To sum up, don’t believe the negativity out there, that all freelance rates are through the floor. There are still great-paying freelance writing gigs — if you know the types of writing that are in demand, and the clients that want you.

What writing niches do you think will pay well this year? Leave a comment and add to my list.

 

Earn Big with E-Learning: Break into this fast-growing market. 4-Week Bootcamp starts February 1. LEARN MORE. Presented by Vicki Kunkel of Digital Wits and Carol Tice, Den Mother

 

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52 comments on “2016 Forecast: Top 12 Great-Paying Freelance Writing Gigs
  1. Mallory Hall says:

    What a great post to wake up to, Carol! I’ll admit, I’ve been feeling a little defeated these first few weeks of 2016, but this certainly opens my eyes and gives me hope for the new year!

    Every time I open Textbroker and look at the prices they’re paying, a part of me cries a little inside. Are there one or two writing gigs that are better to start in or easier to break into than others, or does it really just depend on your experience?

    See you around in the Den!

    • Carol Tice says:

      Well, there’s an easy solution there… stop looking on Textbroker! I hear from a lot of writers who get so demoralized, and come to feel these are the only rates that exist. They aren’t! Stay away from the underworld of freelance writing.

      There really isn’t a single pat answer to your question, because it depends on who you are, what you enjoy writing, and what your life and writing experience has been to date. For instance, many former journalists find case studies a pretty easy transition, or brand journalism — it’s still just reporting and good storytelling, but in service of a business goal.

  2. Victoria Cayce says:

    When I started my writing career I did not know where to begin. Then I read one of Carol’s posts and took the plunge. I can honestly say that Carol Tice, whom I have never met in person, actually changed the course of my life with her words! I had just left an abusive relationship (that spanned two decades) and had no idea how I was going to support myself. I was able to become a professional writer and make a living, even though I am physically challenged, in part because she provided real, workable advice and direction. Moreover, her posts gave me the courage to strike out on my own. Love this and love her! THANK YOU Carol!!!

    • Carol Tice says:

      Victoria, thanks so much for letting me know how my blog has helped you! YOU are why I do it. 😉

      Knowing I can help people live the life they want is…better than butter. That’s why I’m still at it, 800 posts later. Helping writers feed their families feels sooooo good. Congrats to you for taking your career into your own hands and overcoming all your challenges!

      You made my day. Mwah!

  3. KAREN BRIGGS says:

    Thanks for the continued confirmation that the starving writer story does not have to be your story. Just be willing to learn and do the work that pays well. Nobody will pay the big bucks for the easy stuff that anyone can do! Even in medicine, specialists are paid more. Fabulous way to start the year!

  4. Lindsey Hayward says:

    Awesome post, Carol! Definitely bookmarking this one. 🙂 I love the insight into case studies, particularly. Cheers!

  5. Aziz says:

    Hi Carol!
    Thanks, as usual, for an amazing post. Whenever I read your posts, a new adrenaline rush flows in my blood and I get passionate about writing even more.

    I am planning to start my own blog. But I am not able to find a niche because I really don’t know what I am good at? Can you write a blog post about how much do you earn through this blog? I know it’s personal, and we might not be able to scale your heights (no false). Please enlighten us.

  6. 2016 Forecast: Top 12 Great-Paying Freelance Writing Gigs – You have explored new areas / fields which are innovative and thought provoking for freelancers to apply for good earning. I appreciate your excellent and inspiring Writing Gigs. But the main challenge is to develop fruitful link with the client for proving one’s creativity of writing. Hope you would focus on this aspect in future. Myself is shipping professional. I have a personal blog on container shipping as mentioned, where I’am writing article regularly. Would appreciate if you kindly visit my site and offer your valuable comments on any article of your interest so far published and give your evaluation whether I can contribute with this expertise in any suitable freelancing forum / business field. Thanks.

    • Carol Tice says:

      Humayun, I’m unable to give free blog/writing critiques to the many writers who ask me each week…because I need to keep my main focus on serving my Freelance Writers Den members and Useful Writing Courses students.

      BUT… the good news is I AM moving into doing some blog consulting, as I get ready for my new e-book I mention elsewhere in this comment thread, on how I earn from my blog. If you’d be interested to contract with me for a consulting hour, feel free to email me and we can set it up. I’m offer super-discount rates to the first few people I do, because I want to launch that business when the e-book comes out and am looking to gain more experience critiquing (aside from the blog reviews we do in one of our Den bootcamps on the forums). I think I’m going to be making review videos for people…if that interests you, email me.

      • Ravi says:

        After submitting my last comment, I found and learned that your tiny site is none other than this site! Is it really TINY?

        How do you get clients from this blog, how much new clients did you get since it was launched? Maybe, I have to wait until you release your new eBook, right?

        • Carol Tice says:

          It may seem big to you, but when it started earning it had under 2,000 subscribers. I don’t get 1 million monthly views or have 1 million subscribers or anything like that, is my point.

          I think if you click the tabs and check out the sidebar of this blog you get a pretty good idea how it works.

          And yes, the e-book will have MANY more details — that’s why I’m writing it. I can’t keep telling my “how I launched and built my blog and how I earn from it” story over and over in forum comments!

          What’s known publicly about what this blog earns is that my biggest business, Freelance Writers Den, has over 1,200 members paying $25 a month. You can do the math on that. The whole picture of all the ways I earn will be in the e-book.

  7. Gail Gardner says:

    This is a MUST READ post for anyone making a living writing or working towards it. Thanks, Carol. I’ve saved this to our Blogger Mastermind expert writers Trello board for future reference.

  8. Mai Bantog says:

    Awesome post, Carol! Yes, the trend is now for more complicated content, and I’m glad that the Den has bootcamps on some of these high-paying markets, like case studies and white papers. Maybe you could do one on annual reports in the future. 🙂 Again, thanks so much for this post and I’ll keep an eye out for these opportunities.

    Mai

    P.S. I haven’t visited this site for a while and wow, it’s now more mobile-friendly. Great job!

    • Carol Tice says:

      Kudos go to my tech team, Keira and Gerard, for the mobile revamp — and yes, it’s much better now!

      I don’t know if annual reports works as a bootcamp, because it’s pretty specialized stuff, and I like trainings where I feel most writers could crack that market. Annual reports to me, you need a solid grounding in business reporting and understanding financials. I’d worry that it’s too specialized, but food for thought!

      • Mai Bantog says:

        I see what you mean. There is really is no one-size-fits-all for annual reports, but it’s an industry I would really love to break into someday. Hopefully just feature it in one of the weekly Den recordings? :p

        And also I want to ask, what’s the difference between brand journalism and press releases? Would you happen to have a blog post written about that already? Thanks a lot!

        • Carol Tice says:

          Good questions, Mai — and I like the idea of talking annual reports for a Den meeting sometime…going to put that in our idea hopper!

          A press release is a piece of blatant PR writing, announcing company news. Brand journalism is writing reported articles like you would for any magazine — it’s just that the client or operator of the site isn’t a magazine, it’s a business.

  9. I can attest to “bigger is better” and to Carol’s incredible advice, which I followed closely for three years before leaving my job to freelance full time. My first client (who I acquired while freelancing on the side) paid me almost as much as I was making at my full-time job. I made this connection through a friend, was willing to learn a completely new subject, and charged rates that truly reflected my skills. Superb post, Carol.

  10. Natalie says:

    Carol, phenomenal information here, and I love your Break-In Tip below each major point. Quickie question: How many words qualify as long-form blog posts? Thanks for answering!

    • Carol Tice says:

      Most are 1000-2000 words these days, Natalie. A typical paid blog post is 500-800 words. So they’re getting longer.

      • Natalie says:

        Carol, thanks. One more question: Do you feel there’ll be a need for the shorter-form, or are we trending away from the smaller posts?

  11. Katharine says:

    So many good ideas here, Carol! From personal experience, I can say newsletters are a great market. A lot of companies have (finally!) realized that just sending out sales emails isn’t viable anymore. Customers want connection, and information, and something fun to read in their inbox. You can offer a lot of value with a single newsletter!

    • Carol Tice says:

      Thanks for adding to the great-paying market list, Katharine! I haven’t heard that much on newsletters, but I definitely think e-newsletters are thriving.

    • Hey Katherine,
      Totally agree. Even I like writing e-newsletters both for my copywriting clients and SV TV readers.

      I love what you said here: “Customers want connection, and information, and something fun to read in their inbox. You can offer a lot of value with a single newsletter!”
      Yup, e-newsletters are more content based. Often sales element+ informational+fun+”personality-based”.

      In fact, the readers of my e-newsletter eagerly look forward to the “fun news” I send them about my vacation, bloopers, embarrassing moments, etc, in addition to the informative+sales elements.

      This is a fab area to get into.

      In fact, here’s a contextual extract from my webinar presentation:
      “If you’re hired to write a home page or an about page, you write it, submit it, and you’re done. But if you’re hired to write an e-newsletter for a company, you get repeat work. Some companies do weekly newsletters, some once a fortnight, some once a month. You just don’t get 1 job. Your job repeats every week. In terms of freelance income, e-newsletters are fabulous. You get assured, regular income every week or every fortnight for as long as the company exists and as long as you deliver awesome, compelling content.”

      • Carol Tice says:

        Personally, I love blogging gigs for the ongoing revenue, as well. I don’t know as many companies that are doing a newsletter format, but many are doing a company blog. 😉

  12. Mona says:

    Amazing, valuable post! Thank you!

  13. The white papers and case studies is definitely something that resonated with me and after I took one of your free webinars early last year, I started incorporating both into my offerings and even have a couple clients for whom I write a case studies and or white papers on a regular basis! I like both formats (which can be similar) because they’re about storytelling and analysis. I think white papers are my favorite because of their academic tone. Thanks for the tips!

  14. Marcie says:

    This list is such a blessing, Carol. I am in the stages of planning my writing life for 2016 and this list was what I needed at this time. Appreciate it.

  15. Marcia says:

    Carol – This list is amazing! I appreciate how much quality information you share. Definitely going into my permanent file. Really want to attend your E-Learning Webinar on Thursday January 14th, but I have a conflict. Will the Webinar be offered again soon? Thanks

  16. Cat K Wilson says:

    I am a very green newbie to freelance writing and I was prepared to write about lifestyle and parenting but this post has me rethinking that decision. Not sure what type of complex niche topics would be a good fit but I’m not giving up!

    • Carol Tice says:

      I don’t want to discourage anyone from writing about whatever they like, Cat…I just think it’s a tougher road, and I’m all about making it easier for writers to find good pay. 😉

  17. Carol,I liked your idea of looking for complex topics. I’ve started writing on the finance niche majoring on forex trading topics. I think being an efficient forex writer could earn me more. Thanks for the tips.

  18. KAREN BRIGGS says:

    Hi Carol! Bigger companies not only have bigger budgets, but they also know about professional rates and expect to pay them for quality work. They also expect to pay them for certain types of projects. It’s up to us to learn what those ranges are and not sell ourselves short. When you know what you are worth, nobody else can do that either!

  19. Hi Carol,

    Great write up. I love (and wholeheartedly agree with) your biggest blogging prediction for 2016. People are tired of reading the same things over and over with only tiny tweaks to differentiate one article from the next. At some point, it all becomes white noise.

    To stand out, we’re definitely going to need to be original. Find a new angle to present well-worn topics and you’ll be golden. Keep doing the same old, same old, and you’ll be forgotten.

    Thanks again, Carol. Keep up the great work in 2016. I’ll be tweeting this shortly! 🙂

    – @kevinjduncan

  20. Priscilla says:

    Than you carol for another great post.Two years ago I started writing and was hoping to make a living writing.I followed the advice that I found on other sites and got nowhere eventually giving up.Last year I managed to write and publish my first non fiction book and it reminded me that I could write well if I put more effort and became more strategic about my writing.So in my search to find information that would help move my writing career to the next level I found you.I have paid for many courses that cost so much but didn’t give me the useful and well researched guidance that I have received on your free blog posts.Thank you so much for your hard work and for looking out for writers.I will definitely be pursuing ghost writing books for successful CEOs and coaches as well as writing web content.

  21. Helina M. says:

    Detailed, perceptive,resourceful, inspiring-this is an invaluable piece. And freelancers who chance upon this article would be given a massive head start. Great forecasts!
    I must be honest though, the content mills have truly butchered all the spirit of freelance writting for me. I’ve burnt the bridges and turned to my other passion: painting. My crew/sisters and I have currently launched a blog where we write about things we are really passionate about, like climate change, women’s right and even freelancing. But this blog cannot just be FUN which is why I will be eagerly awaiting your upcoming eBook on blogging to secure its success.
    Thank you again for this wonderful piece.

    • Carol Tice says:

      Helina, I’ve heard TOO many stories like yours. Writers are always asking me, “But aren’t content mills a good place to get my feet wet?” No — because there’s something that kills your soul about writing your heart out for $5. I honestly think it’s worse than writing for free, where you have clarity that you will quickly move on, and it’s not going to turn into a living, no matter how hard you try.

      I’m hoping to get back to writing on that e-book in the coming week, Helina! The past week has been crazy launching the upcoming Earn Big With E-Learning bootcamp.

  22. Jennifer says:

    This is a fantastic list. I especially agree with brand journalism being included. If you have a specialized niche, there is so much work available in content marketing/brand journalism. I broke six figures for the first time this year and about 90 percent of my income was brand journalism. I actually had more work than I could handle.

    My experience is the same as yours that many of the big companies use agencies. However, with agencies I have found that the best way to get in is with a new project, not an existing project since they are usually staffed. I would recommend marketing directly to agencies who have clients in your niche instead of looking for which agency has a specific client. There is a great list of agencies on the Content Council website under the member tab as well as one on the Content Marketing Institute. The April 2015 Issue of Chief Content Officer magazine has a great list starting on page 18 as well. Another tip with agencies is that you must follow up since they may not have a project now and you want to stay on their mind. I have gotten gigs from agencies 18 months after the first LOI from following up every 3 months.

  23. Richard Buse says:

    This is a great list, Carol. Thanks for sharing this. I am new to your blog, but I’ve read some of your past posts today and just wanted to let you know your advice is great. As freelance writers, we need to respect and trust ourselves. Those qualities mean so much when it comes to finding and capitalizing upon good opportunities that make freelance writing so worthwhile.

  24. Hey Carol,

    Thanks for writing this remarkable post. I loved it!
    In the last comment, I forgot to answer your question.
    I’d love to add a relatively less competitive freelance writing gig:
    “Writing Facebook Ads Copy”
    It’s quite different from regular copywriting. Does require niche expertise. But it pays WELL!

    The best place to get this writing gig would be a Digital Marketing Agency. Even a Digital Marketer who solely manages a few portfolios would be a good point of contact to start with. Most people would think why would a Digital Marketing Agency outsource copywriting work? Contrary to what people might think, an increasing number of digital marketing agencies are outsourcing work because of the following reasons:
    – most of their in-house writers either don’t stick around for long, or
    – go through a never ending learning curve or
    – lack professionalism/respect for deadline or
    – lack niche expertise (and more)

    As the CoFounder of 2 Digital Marketing Agencies (one in India and one in the US), I speak from experience.
    And as of now, there isn’t much competition here. But in the coming months, that might change though.

    Just thought of sharing what I personally experienced.
    Thanks,
    Sandhya

    • Carol Tice says:

      Thanks for adding this, Sandhya — I’m always trying to impress on freelance writers that a LOT of work is outsourced these days, even from agencies AND from big companies that may have staff marketing departments, too! People down-staffed in the 2009 downturn and haven’t gone back. They discovered outsourcing works great and saves them a bundle!

      AND as someone who writes my own Facebook ads, I can testify that their platform is a PAIN, and there’s a lot of art and science to what to say. I’ll bet there’s DEFINITELY a lot of opportunity coming in that niche this year, so thanks for adding to my list.

  25. Eloise Greeves says:

    Hi Carol.

    I am a complete novice at writing. I have been working on 2 books for the past year, but I would love to become a freelance writer. What advice can you give me? I have no idea how good I am, as I have not really shown any one of my work. I would appreciate any assistance you can give me.

  26. Eloise Greeves says:

    Thanks Carol. I appreciate it.

  27. Dear Sir. Thanks For All.