marketing

Flash Marketing: How I Booked $25K with Sales Copy Packages

How I booked $25K with sales copy packages. Makealivingwriting.com

Imagine being able to bring home a five-figure paycheck in a week without having to drive anywhere, send any emails, or even put up a page of sales copy.

It might sound crazy if you’ve  been writing for low-rates and doing small one-off projects. But it’s not. This. Is. Happening.

I created a plan to write sales copy packages for businesses–all the content a client would need to get up and running (landing page, thank you page, blog posts, sales page, social media posts, and an email series).

Have you ever thought about offering sales copy packages? It’s an incredible way to boost your freelance writing income and work with great clients in your niche. And it’s not as hard as you might think to do this.

After mapping out a plan to write sales copy packages, I invited people to sign up for an introductory price of $4,999.

The goal was simple. Book five clients at this rate. Within a week, those five spots were filled, and more prospects were practically begging for this sales copy package. Since then I’ve raised the price…twice, and currently charge $7,499 for it.

Want to know how to create an offer for sales copy packages and charge pro rates? Here’s what you need to know:

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Stay Fully Booked: Tips From a 6-Figure Freelancer

Be a fully booked freelancer. Makealivingwriting.com

True or false: It’s normal for a freelancer to have ‘down’ months with no money coming in. It’s feast or famine in the freelance life. Right?

Actually, no. Well, it’s not normal for me, anyway.

Don’t know if I’ve ever shared this before, but I never had a zero-income month, in over a decade of paying all my bills entirely from freelance writing gigs.

I didn’t have the option of having drought months, because for many years, I was the sole support of a family of five. Terror clawing at my gut at the idea that a month might come along with no money in it.

So I designed my freelance life so that I always had money coming in, every month. Because my mortgage was due every month, too. And my kids weren’t interested in taking a month off of eating.

How did I do it? Well, there are some fundamental steps that always-booked freelancers take that most writers don’t bother with. Now that I coach writers in my Den 2X Income Accelerator Program, I’ve seen how reliable and powerful these steps are for taking a writer from just scraping by to earning a major income.

If you’d like to banish ‘down’ months from your freelance life, here are the basic steps you need to take:

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How I Turned An Unpaid Guest Post Into $4,000 Per Month

From guest post to landing $4K a month. Makealivingwriting.com

Are you taking advantage of in-person networking opportunities to find freelance writing clients?

Write a guest post for free? When you’re trying to make a living writing, it might seem counterintuitive to give your best effort to a piece that won’t put any money in your pocket.

But you can’t look at it that way. One of the first things I tell writers who are new to the freelancing world is that opportunity is unpredictably predictable.

You never know where writing opportunities will pop up. But if you cast enough lines in the water, you will inevitably reel something in. Some good marketing strategies you should be using to land freelance writing gigs include:

  • Send query letters and LOIs
  • Make cold calls
  • Create a direct-mail marketing campaign
  • Introduce yourself to prospects using social media
  • Use LinkedIn to connect with prospects
  • Attend in-person networking events

When you focus your efforts on marketing and do it consistently, you’re going to get results. But there’s at least one marketing strategy that sometimes gets overlooked:

Write a guest post. For free. For a popular blog.

If you’re looking for a way to throw new lines in the water, start pitching and writing guest posts, even if you won’t be paid. It’s a smart marketing strategy that can help you land new clients and lucrative gigs.

Here’s how I turned an unpaid guest post assignment into a $4,000 per month contract in four steps.

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30 Free In-Person Networking Opportunities For Freelance Writers

In-person networking opportunities for freelancers. Makealivingwriting.com

Are you taking advantage of in-person networking opportunities to find freelance writing clients?

When I wrapped up a phone call with an agency that hires freelancers writers for Nike, Adidas, Columbia Sportswear, and other Portland-based sports and athletic companies, I got an invite to a meet-and-greet with people from these companies.

The after-hours meeting fit my schedule, so I decided to go and see if networking opportunities like this could help me find more prospects and clients.

If you’re already thinking about your introverted tendencies that tell you to avoid in-person networking opportunities like this, take some advice from Linda Formichelli. Punch fear in the face and do it anyway.

You don’t have to be an extrovert, gifted sales pro or marketer, to benefit from in-person networking opportunities that can connect you with potential prospects and clients.

I’m an introvert. But I still I walked away from this networking meeting with some new contacts, and scored a few referrals from the effort since attending.

And that got me thinking about the many free in-person networking opportunities available for freelance writers.

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Writing for Money: The Path to Your First $3,000 Month

Writing for money - The path to move up and earn more. Makealivingwriting.com.

Ever wonder what smart freelancers are doing when it comes to writing for money?

I did. I thought about it a lot when I was working in retail.

You know, minimum wage, run the cashier, stock shelves, talk to customers. Same shift, different day.

When I finally decided to quit, I thought I had freelancing figured out.

But it didn’t take long to realize I couldn’t keep going without good pay from writing for money to cover my bills.

I expected an immediate, steady income. I’d heard some really great stories about successful writers and thought I could be one of them.

So imagine my surprise when the new clients I desperately needed didn’t magically appear at my door with handfuls of cash.

It was frustrating. And I knew I had to do something about it if I wanted to stick with freelancing.

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Freelance Writing Jobs: Here’s Why You Suck at Getting Them

Do you suck at getting freelance writing jobs? Makealivingwriting.com.

Frustrated with your efforts to find freelance writing jobs? It’s a common problem that plagues a lot of writers who are in denial about what’s really happening.

You tell yourself you’re doing every kind of marketing your fertile imagination can come up with to get more clients.

Just in the last month, in fact, you:

  • Sent a query letter
  • Called a prospect
  • Contacted a potential client on LinkedIn
  • Sent a direct message to another one via Twitter
  • Created a helpful email newsletter for people in the industry you’re targeting
  • Had a coffee meeting with a local editor

And still…crickets in your inbox.

When you can’t seem to get freelance writing jobs…

You cry. You complain. You eat more ice cream and binge-watch YouTube videos. And you keep asking yourself: “Why do I suck at getting more clients?”

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