Blog Archives

Asking for Referrals for Fraidy-Cat Freelance Writers

Scared to ask for referrals? One Writer’s Essential Tips. Makealivingwriting.com

For some freelance writers, it seems like asking for referrals and selling comes easy. They have a huge network of people they’ve cultivated relationships with. Their network hooks them up with new clients. And it’s easy for the same freelance writers to talk about their business in any situation, and get referrals.

That’s what successful freelance writers do. And I wasn’t sure I was cut out to be one of them if asking for referrals was part of the gig.

If you’re afraid to ask for referrals, you’ve probably heard that fraidy-cat freelance writer voice inside your head. You know, the one trying to convince you that:

  • People will think you’re desperate
  • You’re running some kind of scam
  • You can’t possibly provide a service valuable enough to help in any meaningful way

That cat needs to go. It took me a long time to figure this out. But when I finally did, I got a response in 10 minutes, a potential project, and scored another referral for more work. Here’s how I did it:

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4 Easy Freelance Marketing Ideas for the Holidays

4 creative freelance marketing ideas for the holidays. Makealivingwriting.com

It’s that most wonderful time of the year — for falling into the doldrums and slacking off on your freelance marketing, that is.

It’s easy to come up with reasons for not doing anything to line up new writing clients until January.

You think:

  • Everyone is on vacation, anyway. Why pitch?
  • The days are short and I feel sleepy.
  • I’ll have company soon, or be traveling, so who cares?
  • I’m busy with clients and couldn’t take a new gig now, anyway.

But taking a 6-week marketing vacation is a bad idea. This leads to January panic, when you have to cold-start your marketing after New Year’s. Top-earning writers are always marketing.

Remember, it can take weeks or months for marketing to pay off. So prospecting you do now lays the groundwork for more and better freelance gigs in the coming year.

How can you overcome the challenges of trying to get freelance marketing done during the busy holiday season? Here are four ideas:

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Yes, Shy Writers CAN Do In-Person Marketing

Yes, Shy Writers CAN Do In-Person Marketing. Makealivingwriting.com

Are you an introvert? A lot of writers are. And I’m one of those shy writers.

You might think it’s a weakness that you’re not the super-social, outspoken type. Or that being an introvert leaves you nothing but low-paying crumbs to collect from mediocre clients. But that’s just not true.

I’m as guilty as the next introverted writer for postponing marketing at all costs to avoid social interaction. But a recent networking event made me realize that it’s time for introverts everywhere to rise up.

You can put your shy nature to work for you to make more contacts and land better clients. Seriously, you can do this.

If you’re an introvert like me, or you just want to get better at marketing, you can. When I learned how to handle marketing as an introvert, my business started to change. I’ve had an influx of people interested in my services. I’ve been able to branch out to new markets. And I’ve been getting more inbound leads. Introverts: Here are four ways to get over your fears, stress less, and land more lucrative projects.

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3 Content Marketing Tips to Level Up Your Freelance Income

3 Content Marketing Tips to Level Up Your Freelance Income. Makealivingwriting.com

Many freelance writers find themselves in a tough bind. Even the good writers.

No matter how great your writing is, you aren’t making enough money. You write too many words for far too little money. You spend way too much time looking for the wrong gigs. It feels like you’re running in circles, going nowhere.

Does this sound familiar to you, dear reader?

Here’s a secret I want to let you in on:You’ll land higher paid gigs by providing more than just quality writing. By understanding that the value you’re providing matters, and the solution isn’t necessarily more words.

The solution to getting paid more is to give your clients more of what they want: more traffic, links, leads, and ultimately sales. And you can do that when you apply content marketing strategies to running your freelancing business.

I know, because my first seven blogs never made a dime. But things have changed with my latest blog, The Storyteller Marketer, because I started using three key content marketing strategies to grow my business. Now I command rates 15 to 20 times higher than a lot of other writers.

Not only that, I began to connect with New York Times-bestselling authors, TED speakers, and the who’s who of marketing. All by changing my perspective to think like a content marketer instead of ‘just a writer.’

What changed? Here are the three things I did to help me take my freelancing business to the next level:

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Earn Big as a Ghostwriter — One Writer’s Tips

How to Be a Successful Ghostwriter. Makealivingwriting.com

How do you get paid what you deserve while doing what you love?

I thought about that a lot back when my freelance work mainly included writing for blogs and a local newspaper.

Then something happened that completely changed my writing business. I landed my first contract to ghostwrite a book.

That first project gave me the street-cred I needed to become a full-time freelancer and ghostwriter.

Want to learn how to land your first contract to ghostwrite a book and grow your freelance business? Here’s how:

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Create Your Ultimate 2016 Freelance Success Plan (For Newbies and Pros)

Your Ultimate Freelance Marketing Plan 2016 - Makealivingwriting.com

Are you ready to earn a heck of a lot more from your writing in 2016? Good!

You might think it would be impossible for me to write a single post that tells every freelance writer out there how to do the most effective possible marketing in the coming year…but that’s exactly what I’ve got for you.

How can I do that, when some writers are brand new and others have been at this game for years? When some write for magazines and others for businesses? Well, I can do it because there are basically only three types of freelancers:

  1. Wannabe freelancers who want to quit day jobs, but haven’t taken the plunge yet.
  2. Freelancers who don’t have any good clients yet — they’re writing for $5 a blog post or $20 an article…that sort of travesty.
  3. Freelancers who have some good clients, but need/want more or better-paying clients.

There is an approach to marketing that will work optimally for each of these types, because ultimately, creating the ideal marketing plan isn’t that hard (though many writers whine constantly about how difficult marketing is to figure out, in lieu of actually *doing* marketing). Let’s solve this today!

Here we go:

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